Elon Musk teased an image of Tesla’s Pickup Truck but no one noticed

Elon Musk revealed a glimpse of Tesla’s “Cyberpunk” Pickup Truck the night he unveiled the Model Y. But there was a slight problem. No one noticed. So he dished out the spoiler.

As Musk pointed out through a series of tweets, there was, in fact, a “something else” that evening when he took to the stage to highlight the evolution of Tesla. Many believed it to be his Tesla-branded custom Nike sneakers, while the vast majority of the community had previously hoped for a surprise announcement on a Model S & Model X refresh or a Tesla Pickup Truck.

Musk delivered on that hope.

When the webcast for Tesla’s new 7-seater compact SUV ended on Thursday night, the soundtrack for science fiction classic, Blade Runner, served as a prelude to a teaser image of Tesla’s all-electric pickup truck.

“About a minute in, we flashed a teaser pic of Tesla cyberpunk truck,” notes Musk over Twitter.

Musk didn’t go into any other details about the pickup but based on remarks he’s made in the past, and a previous sketch of Tesla’s Truck, the new teaser image appears to be a wraparound tail light on the liftgate to the truck bed.

Tesla’s pickup truck is a project that Musk has been wanting to pursue since 2012. He revealed in late 2017 that the company already had the core design and engineering elements for the truck and that it would be built after Model Y. Over time, Musk continued to drop hints, calling it a “futuristic like cyberpunk, Blade Runner pickup truck” that will be unlike anything in the market.

“(As for the) Tesla pickup truck, we might be ready to unveil that this summer. It will be quite unique,” Musk asserted during the company’s Q4 2018 earnings call.

Tapping into the lucrative pickup truck market comes at a good time for Tesla, especially as legacy manufacturers begin to lay the foundation for electrifying their existing fleets. Competition is also beginning to heat up in the unchartered electric truck segment, most notably being spearheaded by Michigan-based Rivian.

Elon Musk teased an image of Tesla’s Pickup Truck but no one noticed


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Tesla pickup truck teased by Elon Musk on Twitter

Tesla CEO Elon Musk hasn’t been shy about the fact that the automaker is working on an electric pickup truck, and on Friday evening the executive tweeted a teaser image of the truck.

The shadowy image is said to depict the “Tesla cyberpunk truck” according to Musk.

It appears to be a rear view of the Tesla pickup truck’s bed featuring Tron-like neon-blue LED lighting and the automaker’s logo.

Musk noted the image appeared at the end of the Model Y’s webcast “about a minute in” while the theme music to Blade Runner played.

In December of 2017 Musk tweeted that the Tesla pickup truck would come “right after Model Y.” The executive has also made it clear the pickup truck is the Tesla model he’s most excited about.

When a Twitter user asked Musk if a light-duty truck was in the works, the CEO replied, “What if we just made a mini version of the Tesla Semi?”

Tesla Semi early sketches possibly preview design of Tesla pickup truck

Tesla Semi early sketches possibly preview design of Tesla pickup truck

A possible (though somewhat outlandish) teaser image for the truck was shown when the Tesla Semi was revealed in November 2017. The teaser depicted a Tesla Semi with a bed carrying what appeared to be a Ford F-150 in its bed.

Musk hasn’t been shy about the pickup truck’s features. He’s noted it will have a dual-motor all-wheel-drive system “with crazy torque and suspension that dynamically adjusts for load.” All this will reportedly be standard. It will also have power outlets to use heavy-duty 240V power tools in the field without a generator.

Tesla unveiled the compact Model Y crossover SUV Thursday in Los Angeles at its design studio. Set to go on sale in the fall of 2020, the Model Y will start from $48,200 including destination, have up to 300 miles of range, and have a third-row seat option.

In January CNBC reported Musk said the Tesla pickup truck might be unveiled this summer.

Motor Authority reached out to Tesla for comment and will update this post if we hear back.