BMW M launches M Town digital community for gearheads

BMW M TownBMW’s M division has a new appropriately titled home in M Town. The company announced on Wednesday that M Town has opened its gates as a digital community for owners of BMW M cars. M Town’s theme is “where too much is just right.” The motif follows BMW’s launch of the “Too Much” ad campaign, and M Town interweaves original content inside a…

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