GM trademarks Buick Electra in US and Canada

General Motors has filed trademark applications for the Buick Electra name in the U.S. and Canada. First spotted by a Rivian Owners Forum user, the Canadian trademark application covers “motor land vehicles, namely, automobiles.” We found the same language in a second application filed with the United States Patent and Trademark Office. The Electra nameplate …

Ford trademarked the Splash name, again

Ford has once again filed a trademark application for the Splash name with the United States Patent and Trademark Office (USPTO). The Splash name was previously used on a special version of the Ranger pickup truck in the 1990s. Like all trademark applications, though, this doesn’t mean Ford has immediate plans to use the name on a …

Ford renews Thunderbird trademark

Ford has filed a new trademark application for the Thunderbird name with the United States Patent and Trademark Office, according to documents spotted by Muscle Cars & Trucks. But that doesn’t mean a new Ford Thunderbird is on the way. The application was filed on January 13, and specifies that Ford is applying to use …