McLaren has launched a new initiative, #DriveatHome, to get Forza Horizon 4 gamers to share photos of their McLarens on the streets of Britain, the location of the game.

“#DriveatHome is about creating new content with these incredible cars, all from the safety of your own home. Using Forza Horizon 4’s digital microcosm of Britain, we will be embarking on weekly adventures in different McLaren cars and sharing our favourite photos on social.” It said.

Now it’s asking you to get involved by sending in your photos via social media and using the hashtag #DriveatHome.

Forza and McLaren fans will also be glad to hear that the marque says this is just the beginning of its digital work with Forza, as they aim to bring a series of episodic films, all shot in-game, with some of the most famous faces within the McLaren brand.

Yep, that sounds cool!


Leave a comment

Your email address will not be published.